How Immersive 3D Tours Increase Listing Engagement by 10×

How Immersive 3D Tours Increase Listing Engagement by 10×

When we started tracking engagement metrics across our agency network in Q1 2026, the results were more dramatic than we expected. Listings with embedded 3D walkthroughs are performing in a different category entirely.

The Numbers

Across 1,200+ active agency accounts, listings with a Brouse-powered walkthrough show an average session duration of 6 minutes 40 seconds — compared to 38 seconds for listings with photos only. That's a 10.5× increase.

"We closed three deals with overseas buyers in Q1 who never stepped inside the property. They toured it on Brouse and made an offer the same day." — Amina Yusuf, Oasis Homes

Enquiry Quality

Beyond session time, enquiries from listings with 3D tours convert to viewings at a 40% higher rate. Buyers who've completed a virtual walkthrough have already self-qualified — they know the layout, the light, the proportions of every room. When they request a viewing, they mean it.